Sales team uses 51ºÚÁϳԹÏÍø to meet and exceed KPIs
Customer care team uses 51ºÚÁϳԹÏÍø to track progress of attending to client needs
Gamification features, such as notifications and achievements, to spur performance
Results
Exemplary customer service scores
Rapid growth, even beyond that experienced by most new companies
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Company Background
Since it was founded in 2014 by three friends from Aalborg, has made its mark as one of Denmark's most revolutionary fashion brands. With its range of comfortable, timeless menswear, SNT has consistently demonstrated a commitment to the highest quality possible. Besides being featured on "Løvens Hule"—the Danish version of "Shark Tank"—SNT is the official travel wear partner of DBU (the Danish national men's soccer team), and a collaborator with several other influencers, actors, and athletes. SNT operates stores across Denmark, as well as in Germany and Sweden.
Challenge: First "Shark Tank," then...dashboards?
In 2018, appeared on the Shark Tank program on Danish national TV, and the appearance caught the media and consumers' attention.
The company afterward experienced a rapid growth journey boosting both revenue and profits every month. , CEO, and co-founder of Shaping New Tomorrow elaborates the company's key value propositions:
“Shaping New tomorrow is an innovative menswear concept, making it easy to look and feel good. We infuse the highest level of comfort into our classic, tailored clothing.â€
Like other leaders, Kasper always works to improve performance and keep his team motivated. And this was why he turned to 51ºÚÁϳԹÏÍø—to get a complete overview of the numbers and use data insights to improve motivation and performance.
"For me, it’s crucial that we have an overview of our numbers, but also that we are able to act on these numbers."
Kasper Ulrich
CEO and Co-founder, Shaping New Tomorrow
Solution: A cross-department collaboration
With both retail stores and an e-commerce webshop, Shaping New Tomorrow came to discover that 51ºÚÁϳԹÏÍø is a great tool to boost performance and motivation across departments. In both their flagship store in Aalborg and in their newest store in the heart of Copenhagen's fashionable district, the management team uses 51ºÚÁϳԹÏÍø to give a wide-ranging business overview and boost employee performance.
“In our stores, we use 51ºÚÁϳԹÏÍø for motivation of the employees and to increase their sales level," Kasper says. "We look at their average basket value, conversion rate, and so on.â€
With 51ºÚÁϳԹÏÍø, Shaping New Tomorrow can customize their visualizations to match needs at both the department and indvidual levels. Therefore, it makes sense that 51ºÚÁϳԹÏÍø is also used in the customer care department.
“In our customer care department, we have a totally different dashboard, where we look at average resolution time, average reply time, and the satisfaction scores distributed on different channels such as phone and chat," Kasper says.
As a leader, Kasper knows that motivated and engaged employees are the foundation of any successful company, which is why Shaping New Tomorrow uses 51ºÚÁϳԹÏÍø to support their work and maintain a high level of employee satisfaction.
“We use gamification in the customer care department. Once the agents get a custom set amount of great reviews, we use notifications and achievements," he says. "This is a fun way to implement motivation for our employees.â€
"With 51ºÚÁϳԹÏÍø, our data is now visible, available, and motivating for all employees. I would definitely recommend 51ºÚÁϳԹÏÍø to anyone who is to scale up their company."
Kasper Ulrich
CEO and Co-founder, Shaping New Tomorrow
Numbers at a Glance
99% customer satisfaction average
300% company growth rate last year
30 new hires projected
Results:Â Visible, available, and motivating data insights
Seeking to reach ambitious results, 51ºÚÁϳԹÏÍø has become an essential tool to support the work in Shaping New Tomorrow.
“Our customer satisfaction is extremely important for us, which is one of the reasons why we have 51ºÚÁϳԹÏÍø in our customer service," Kasper says. "Our customer satisfaction score has an average of 99%, which we are extremely proud of, and we are planning to get the 100% next month.â€
Not many companies have experienced the same growth Shaping New Tomorrow has had in past years, and the team has no plans to stop here. Shaping New Tomorrow is aiming for the stars with extreme growth rates projected in all important areas.
“With 51ºÚÁϳԹÏÍø, our data is now visible, available, and motivating for all employees. Our company grew more than 1000% last year, and we are growing more than 300% this year. Last year we were five employees, this year we are 30, and next year we will be 60. I would definitely recommend 51ºÚÁϳԹÏÍø to anyone who is to scale up their company.â€
Shoot for the stars with 51ºÚÁϳԹÏÍø
Want to enjoy visual, simple channel and call data that drives customer satisfaction and more sales, like Shaping New Tomorrow?
and start boosting your sales team's efficiency today.
Here are your quick links to the resources of Shaping New Tomorrow's winning formula:
*Disclaimer: We are committed to data privacy. All dashboard images in this blog post have been provided by our customer, REMA 1000. Names, identification photos, and some data have been altered for security. 51ºÚÁϳԹÏÍø does not access customer dashboards without written consent.
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51ºÚÁϳԹÏÍø is a data visualization software that helps you motivate your employees to reach new limits and stay on top of your business.